General Objectives 

This course offers comprehensive guidance on a variety of topics having to do with business correspondence and is intended to help writers achieve concise, accurate, and effective communication through their letters. The goals of the course are:
  -  To introduce participants to the structure and layout of letters
  -  To help participants master the contents and styles of letters
  -  To present different purposes and topics of letters to participants
  -  To make participants write and practice different types of letters
  -  To develop participants' mechanics of writing and language skills regarding grammar, punctuation and spelling

Targeted Group

This course is designed to be an aid not only to executives, secretaries, and other businesspeople but also to anyone else who writes business-related correspondence.

Contents

The overall organization of the course is designed to take the participants from the simplest and most often asked about aspects of business-letter writing through to the more complex and specialized aspects of the subject.

  1. Style in Business Correspondence

The Business Letter as Image-Maker
Letter Balance and Letterhead Design
Choosing the Right Paper
General Punctuation Patterns in Business Correspondence
The Individual Parts of a Business Letter
Letter Styles for Business Correspondence

  2. Stylings for Envelope Addresses.

Forms of Address
Forms of Address Charts
Special Titles, Designations and Abbreviations


  3. The Mechanics of Writing.

Punctuation
Capitals, Italics, and Quotation Marks
Plurals and Possessives
Compounds
Abbreviations
Numbers


  4. Tone in Writing

The Importance of Tone
Originality in Writing Style

  5. Composing Letters: Guidelines

The Writing of Letters: General Pointers
Composing Forms Letters and Memorandums

  6. Letters Promoting Good Will
 
Creating Good Will
Business Good Will Letters
Special Good Will Letters
Letters of Thanks
Letters of Congratulation
Letters of Condolence and Sympathy

  7. Enquires and Replies 

General Enquires and Replies
"First" Enquires and Replies
Catalogues and Price Lists
Patterns and Samples
Goods "On Approval"
Visits by Travelers
Requests for Concessions

  8. Quotations, Estimates and Tenders 

Routine quotations
Quotations Subject to Conditions of Acceptance
Quotations in Tabulated Form
Firm Offers
Estimates and Specifications
Tenders
Quotations and Other Offers Not Accepted "Follow-up" Letters

  9. Sales Letters and Voluntary Offers 

Sales Letters and Circulars
Specimen Letters
Other Voluntary Offers
Advertising

  10. Orders and Their Fulfillment 

Placing the Order
Acknowledging the Order
Declining the Order
Suppliers' Counter-Offers
Good Supplied "On Approval" Packing and Dispatch

  11. Complaints and Adjustment 

How to Handle Complaints
Complaints Concerning the Goods
Complaints Concerning Delivery
Canceling the Order
Arbitration

  12. Invoicing and Settlement of Accounts 

Invoices and Adjustments
Pro Forma Invoice
Debit and Credit Notes
Statements of Account
Varying the Terms of Payment
Payments through the Bank

  13. Letters and Requesting Payment

Reasons for Credit
Disadvantages of Credit
Requests for Credit
Business references
Status Enquires

  14. Personnel 

15. Letters of Introduction
16. Letters of Application
17. References and Testimonials
18. Interviews
19. Offers of Appointments
20. Salary
21. Termination of Employment

Course Duration

20 Training hours 



For more details don’t hesitate to contact the training officer:

on telephone number 17383001
or e-mail at: gizrmrmt.yzsizrm@gztrgizrmrmt.xln